Semek is your AI buddy, a friendly little box that sits next to your router. It spots AI‑made photos, videos and text in every browser in your home, and it labels, blurs or rejects them. You decide, always.
Join the waiting list
Slide Semek from Relaxed to Secure and watch the same feed change. On the real box, this is the level you set with one touch.
Rejected for youThis post was AI-made, so it never reached you.
kinds of content it checks for you: photos, videos and text, right in the pages you already read.
things shared with anyone else. Everything is checked inside your own home, and it stays there.
to check a photo. That is faster than the blink of an eye, so you will never notice it working.
You plug Semek in next to your router, and from that moment it quietly watches over your home's internet.
Every phone, tablet or laptop opens one welcome page and taps once, and that is all. Anything you skip simply browses like it always has.
Label, blur or reject: you choose what happens, for each kind of content and even for each person in the house, from one simple screen.
That's it. From now on, AI-made content arrives clearly marked, and everything real is left exactly as it was.
AI images get a clear tag and a soft watermark. Or you can blur them away, if you would rather not see them at all. Try it:
Rejected for youThis post was AI-made, so it never reached you.A deepfake video can be turned away before it even plays. It stays off until the day you decide to switch it on.
Rejected for youThis post was AI-made, so it never reached you.AI-written posts and articles get a little mark right in the text, even inside your social media feeds.
[ai generated] Golden hour at this hidden mountain lake. No filter, pure magic![ai generated, rejected text]
All the clever work happens inside the box in your living room, never in a far-away data centre.
There is no account to create and no password to remember, because there is no company computer somewhere else keeping your history.
Nothing gets collected to sell, share or quietly "improve the service". What your family reads stays between you and your family.
Semek is a box in your house, not a service you are locked into. Pull the plug whenever you like, and your internet is back to how it was.
Honestly, no algorithm catches everything, and Semek doesn't pretend to. When it isn't sure, it stays quiet, because hiding something real would be worse than missing a fake. That is a promise we are proud of: a gentle label rather than a rejection, and you deciding what you see. Always you, never a machine.
Semek is a working prototype by Aaltra, a Belgian technology company, in collaboration with Freehold. The two share one simple conviction: trustworthy AI starts where people keep control of their own data. That is why all the intelligence lives inside the box itself, in your home, instead of in someone else's cloud.
The next steps are being decided right now, and the waiting list below is how you will hear where it lands first.
Semek is being built and tested in a real home right now. Ours, actually. Leave your email and we will send you one single message the day it is ready. Nothing else, promise.
One email when Semek launches. No newsletter, no sharing your address.